AT&T, Best Western Hotels, Borax, Budweiser, California Milk Board, Carnation, Century 21, Chrysler, Coca-Cola, Del Monte, Disney Imagineering, Disneyland, Dodge, Dollywood, First Federal Bank, Gallo, Garrett Aviation, General Foods, General Motors, Guess?, Great Western Savings, Guess?, Hilton Hotels, Jiffy Lube, Kawasaki, Kellogg, Lever Brothers, Lockheed, Lucky Foods, M2 Collision Care, Mattel, Mazda, McDonalds, Mitsubishi, Pizza Hut, Proctor & Gamble, Relax The Back, Stores, RC Cola, Roos Shoes, Safeway, Sanyo, Silver Dollar City, SportNet, Stone Mountain Park, Suzuki, Toyota, 20 th Century Fox, United Vintners, Western Airlines, Whammo!, Wickes.

Point of View

Emotion makes the message stick. Tell the story. Explain the reason. But story and reason are meaningless unless the viewer connects emotionally and that is done with design: light, texture, music and sound, color, tone of voice, rhythm, pace. Pit reason against emotion and emotion wins every time. Creating emotional response is the basis and power of brand.

What I do

Thunderhead TV:30 above is a good example. Dollywood wanted to announce their new wooden roller-coaster. One problem. It wasn't built yet. So, I made the TV spot with "smoke and mirrors" as the saying goes. Clients need advertising and brand imaging that cuts through, that makes a powerful impact. Budget doesn't account for much. There are loads of million dollar spots no one remembers. Only one thing really matters: a powerful idea presented in a poweful way. Whether I direct, edit, compose, or design, that's what I work to do.

Show Reels available on request.